As many have noticed, a few days ago to start the Finder, or other Google applications, appears a note that indicates that they have changed their privacy policy. The privacy policy of a Web site tells us what is going to make the company responsible for the same with the personal data of users that could be gathered during the visit to this, or by the use of certain programs. If you dedicate time to reading you I realize where our visits are controlled by Google. This new privacy policy will enter into force on the 1 of March of 2012, and replaced the previous versions that so far linked to the company. As novelty indicate that different privacy policies that previously offered in a personalized way to different functions, programs, applications and territories, have now been replaced by a single that will be applied as a whole to all, regardless of the application, country where the data is collected and legislation applicable to the same.
As you know Google is a global company, and our personal data can travel around the world without us noticing. The typology of data that Google is very heterogeneous and ranges from which you voluntarily provide to register in any of your applications, to those who are collected without making the user aware of that. Among these recent preference of consumption, places or frequently visited pages, carried out searches, telephone data, device data and programs used in the query and in the device or computer, IP address, even of geolocation data through the use of mobile phones with GPS and triangulation. Google will use this data to provide, maintain, protect and improve its services, as well as the offer of customized content, and may transfer this data to other users if we have so indicated. To change the preferences in terms of permissions and using these data offers a control panel where you be able to change them, something that almost nobody does. As a conclusion, the interaction between the various programmes and Google apps, as well as the collection of our data makes that company can create a comprehensive profile of our personality, and customs, and can locate a user the length and breadth of the planet at all times.
European authorities aware of the large number of affected, and various legislations which come into play in this issue, have decided to conduct a detailed study on the application of this new privacy policy, through the Working Group of article 29, European agency responsible for the study. At the moment we do not know the conclusions which have reached in this regard.